What’s the most beautiful part of summer? For me, it’s the ease, the lightness, and the feeling of comfort that comes with the season. Summer calls for clothing that moves with you, lets your skin breathe, absorbs the heat, and dries quickly—without making you feel weighed down. And most importantly, clothes that don’t just feel good but also look effortlessly gorgeous. While working on my collection, I realised that finding truly basic yet beautiful pieces in the market was becoming a challenge. Brands often chase trends, overlooking the timeless charm of well crafted essentials. That’s when I knew exactly what I wanted to do—go back to the basics and redefine them.
Cotton: The Heart of My Summer Collection
When designing for summer, fabric comes first. I knew I had to pick materials that weren’t just soft and breathable but also high-quality—because, let’s be honest, nothing beats the comfort of good cotton on a warm day. That’s how I curated my collection around three fabric editions, each made from 100% pure cotton:
✔ Handloom Cotton Edition – Rich in heritage, this edition carries the beauty of handwoven textures, offering a natural, airy feel.
✔ Plain Cotton Edition – The epitome of simplicity, designed for those who love effortless elegance.
✔ Textured Cotton Edition – For those who appreciate subtle detailing, this edition adds dimension while keeping things ultra-light and breathable.
Every kurta, shirt, and kaftan in this collection stays true to this philosophy—crafted for comfort, designed for effortless style, and made with fabrics that you’d fall in love with at first touch.
Quality Over Everything
One of the biggest gaps I noticed in the market was the compromise on fabric quality. Many brands focus on designs but overlook the foundation of any great outfit—the fabric itself. But I couldn’t do that. For me, quality always comes first. If the fabric is good, the experience of wearing it is even better. That’s why every piece in my summer collection is designed to not just look great but to feel amazing—light, breathable, and perfect for the season.
With this collection, my goal was simple: to create clothes that make summer easier—pieces that let you move freely, stay fresh, and embrace the season with confidence. Because when you have the right fabric against your skin, nothing can stop you from looking and feeling your best. And that’s the essence of Varsh by Varsha—thoughtfully crafted clothing that celebrates comfort, quality, and the beauty of timeless style.
——— Varsha
